THE VISION & PURPOSE
The Sands of India
India has a rich fashion heritage but has mostly focused on producing Western clothing for global brands. Despite our craftsmanship, India lacks a globally recognized fashion brand. Sands of India aims to change that by blending traditional Indian crafts with modern styles, creating unique fusion fashion for discerning audiences worldwide.
CEO & Co-Founder, Nera Globalstyle, ex-SVP Myntra
Neetu Jotwani
Neetu is highly experienced leader in lifestyle industry. Throughout her career she has collaborated with renowned brands occupying pivotal positions is organizations like Busana Apparel group( Indonesia), ABFRL , Levi’s Strauss and Myntra. With her compassion for the industry and giving the best to the consumer she will nurture “Sands of India”